HubSpot CRM
Cheaper for 10 people
From$20/user/mo
10 people: $200 a month · $2,400 a year
- Free plan
- No yearly discount listed
- $15,000 startup credits
- 4 plans · priced per user
HubSpot CRM vs Intercom: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Sales tools. Updated for 2026.
At a glance
Side by side
HubSpot CRM starts at $20/user/mo (Starter) and Intercom at $39/user/mo (Essential). For 10 people that's $200 vs $390 a month: HubSpot CRM is $190 a month (49%) cheaper than Intercom on list price.
Intercom
Sales
From$39/user/mo
10 people: $390 a month · $4,680 a year
- No free plan
- Up to 26% off yearly
- $5,000 startup credits
- 3 plans · priced per user
Plans
HubSpot CRM and Intercom plans
Every plan with a public price, in US dollars.
HubSpot CRM
Free
Free for up to 2 users · Up to 1,000 contacts · Gmail/Outlook integration
Free
Starter
500 HubSpot Credits · Up to 50 workflows · Live chat & meeting scheduling
$20/user/mo
Professional
3,000 HubSpot Credits · Up to 300 custom workflows · $1,500 one-time onboarding
$100/user/mo
Enterprise
5,000 HubSpot Credits · Up to 1,000 workflows · $3,500 one-time onboarding
$150/user/mo
Per seat (Sales Hub/Smart CRM). Professional $90/seat/mo on annual; Starter shown 'starts at $7/mo/seat' with annual commitment (looks promotional). Enterprise $150/seat/mo, annual commitment.
Prices from HubSpot CRM's pricing page, checked 26 Oct 2026.
Intercom
Essential
Fin AI agent ($0.99/outcome) · Messenger · Shared inbox & ticketing
$39/user/mo
Advanced
Multiple team inboxes · Workflow automation builder · Round robin assignment
$99/user/mo
Expert
SSO & identity management · HIPAA support · Service level agreements
$139/user/mo
Per full seat. Billed annually: Essential $29, Advanced $85, Expert $132. Fin AI from $0.99 per outcome. intercom.com/pricing also displayed $29/$19 for Essential (unlabeled).
Prices from Intercom's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | HubSpot CRM (Starter) | Intercom (Essential) | Difference |
|---|---|---|---|
| 5 people | $100/mo$1,200/yr a year | $195/mo$2,340/yr a year | HubSpot CRM $95 less a month |
| 10 people | $200/mo$2,400/yr a year | $390/mo$4,680/yr a year | HubSpot CRM $190 less a month |
| 25 people | $500/mo$6,000/yr a year | $975/mo$11,700/yr a year | HubSpot CRM $475 less a month |
HubSpot CRM is priced per user. Intercom is priced per user. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
HubSpot CRM vs Intercom: questions
Which is cheaper, HubSpot CRM or Intercom?
HubSpot CRM starts at $20/user/mo (Starter) and Intercom at $39/user/mo (Essential). For 10 people that's $200 vs $390 a month: HubSpot CRM is $190 a month (49%) cheaper than Intercom on list price. Compare features too: the cheaper plan isn't always the closer match.
Do HubSpot CRM and Intercom have free plans?
HubSpot CRM has a free plan (Free). Intercom has no free plan in Surba's catalog.
Are HubSpot CRM and Intercom cheaper if you pay yearly?
Intercom lists up to 26% off yearly billing. Surba's catalog lists no yearly discount for HubSpot CRM.
More comparisons
Other Sales comparisons
Paying for HubSpot CRM or Intercom? Track it in Surba.
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