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Intercom vs Lusha: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Sales tools. Updated for 2026.

At a glance

Side by side

Intercom starts at $39/user/mo (Essential) and Lusha at $49.90/mo (Starter). For 10 people that's $390 vs $49.90 a month: Lusha is $340.10 a month (87%) cheaper than Intercom on list price.

Intercom

Sales

From$39/user/mo

10 people: $390 a month · $4,680 a year

  • No free plan
  • Up to 26% off yearly
  • $5,000 startup credits
  • 3 plans · priced per user

Lusha

Cheaper for 10 people

From$49.90/mo

10 people: $49.90 a month · $598.80 a year

  • Free plan
  • Up to 25% off yearly
  • No startup credits listed
  • 4 plans · priced per plan

Plans

Intercom and Lusha plans

Every plan with a public price, in US dollars.

Intercom

  • Essential

    Fin AI agent ($0.99/outcome) · Messenger · Shared inbox & ticketing

    $39/user/mo

  • Advanced

    Multiple team inboxes · Workflow automation builder · Round robin assignment

    $99/user/mo

  • Expert

    SSO & identity management · HIPAA support · Service level agreements

    $139/user/mo

Per full seat. Billed annually: Essential $29, Advanced $85, Expert $132. Fin AI from $0.99 per outcome. intercom.com/pricing also displayed $29/$19 for Essential (unlabeled).

Prices from Intercom's pricing page, checked 26 Oct 2026.

Lusha

  • Free

    40 credits/month · Browser extension · CRM integrations

    Free

  • Starter

    400 credits/month · Shared credit balance · Email and phone reveals

    $49.90/mo

  • Pro

    600 credits/month · Shared credit balance · Email and phone reveals

    $69.90/mo

  • Premium

    3,400 credits/month · API and MCP access · Shared credit balance

    $399.90/mo

Annual: Starter $37.45, Pro $52.45, Premium $299.95 per month. Email = 1 credit, phone = 5 credits. Scale and teams over 5 users: contact sales. Israel-founded.

Prices from Lusha's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

Intercom and Lusha cost by team size
TeamIntercom (Essential)Lusha (Starter)Difference
5 people$195$2,340/yr$49.90$598.80/yrLusha $145.10 less a month
10 people$390$4,680/yr$49.90$598.80/yrLusha $340.10 less a month
25 people$975$11,700/yr$49.90$598.80/yrLusha $925.10 less a month

Intercom is priced per user. Lusha is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

Intercom vs Lusha: questions

Which is cheaper, Intercom or Lusha?

Intercom starts at $39/user/mo (Essential) and Lusha at $49.90/mo (Starter). For 10 people that's $390 vs $49.90 a month: Lusha is $340.10 a month (87%) cheaper than Intercom on list price. Compare features too: the cheaper plan isn't always the closer match.

Do Intercom and Lusha have free plans?

Intercom has no free plan in Surba's catalog. Lusha has a free plan (Free).

Are Intercom and Lusha cheaper if you pay yearly?

Intercom lists up to 26% off yearly billing. Lusha lists up to 25% off yearly billing.

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