VS

Mailchimp vs SendPulse: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.

At a glance

Side by side

Mailchimp starts at $13/mo (Essentials) and SendPulse at $12/mo (Standard). For 10 people that's $13 vs $12 a month: SendPulse is $1 a month (8%) cheaper than Mailchimp on list price.

Mailchimp

Marketing

From$13/mo

10 people: $13 a month · $156 a year

  • Free plan
  • No yearly discount listed
  • $500 startup credits
  • 4 plans · priced per plan

SendPulse

Cheaper for 10 people

From$12/mo

10 people: $12 a month · $144 a year

  • Free plan
  • Up to 20% off yearly
  • No startup credits listed
  • 4 plans · priced per plan

Plans

Mailchimp and SendPulse plans

Every plan with a public price, in US dollars.

Mailchimp

  • Free

    Up to 250 contacts · 500 sends/month · 1 seat, 1 audience

    Free

  • Essentials

    500 contacts · 3 seats & 3 audiences · 24/7 email & chat support

    $13/mo

  • Standard

    500 contacts · 5 seats & 5 audiences · Dedicated onboarding

    $20/mo

  • Premium

    Unlimited seats & audiences · Phone & priority support · Predictive segmentation

    $350/mo

Prices scale with contacts (entry tier shown). Page shows a 'Save 50% for 12 months' offer; post-promo price not displayed. Annual plans via sales only.

Prices from Mailchimp's pricing page, checked 26 Oct 2026.

SendPulse

  • Free

    Up to 500 subscribers · 15,000 emails per month · 5 automated flows

    Free

  • Standard

    Price for up to 500 subscribers · Unlimited emails · 3 users

    $12/mo

  • Pro

    Price for up to 500 subscribers · Dynamic segmentation · 10 users

    $14.40/mo

  • Enterprise

    Price for 2,500 contacts (plan minimum) · Unlimited users and sender addresses · Unlimited automation flows

    $63.84/mo

Email plan prices billed monthly for 500 subscribers (Enterprise requires at least 2,500 contacts). Yearly billing saves 20%, 6-month billing 10%. Pay-as-you-go also offered (e.g. 10,000 emails for $48 on Standard). VIP (5M+ subscribers): contact sales. Prices from the official page's tariff data.

Prices from SendPulse's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

Mailchimp and SendPulse cost by team size
TeamMailchimp (Essentials)SendPulse (Standard)Difference
5 people$13$156/yr$12$144/yrSendPulse $1 less a month
10 people$13$156/yr$12$144/yrSendPulse $1 less a month
25 people$13$156/yr$12$144/yrSendPulse $1 less a month

Mailchimp is priced per plan. SendPulse is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

Mailchimp vs SendPulse: questions

Which is cheaper, Mailchimp or SendPulse?

Mailchimp starts at $13/mo (Essentials) and SendPulse at $12/mo (Standard). For 10 people that's $13 vs $12 a month: SendPulse is $1 a month (8%) cheaper than Mailchimp on list price. Compare features too: the cheaper plan isn't always the closer match.

Do Mailchimp and SendPulse have free plans?

Mailchimp has a free plan (Free). SendPulse has a free plan (Free).

Are Mailchimp and SendPulse cheaper if you pay yearly?

SendPulse lists up to 20% off yearly billing. Surba's catalog lists no yearly discount for Mailchimp.

More comparisons

Other Marketing comparisons

Paying for Mailchimp or SendPulse? Track it in Surba.

Surba reminds you before every renewal, shows your whole software spend in your currency, and flags tools that overlap — like these two.