ConvertKit
Marketing
From$39/mo
10 people: $39 a month · $468 a year
- Free plan
- Up to 17% off yearly
- No startup credits listed
- 3 plans · priced per plan
ConvertKit vs Mailchimp: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.
At a glance
Side by side
ConvertKit starts at $39/mo (Creator) and Mailchimp at $13/mo (Essentials). For 10 people that's $39 vs $13 a month: Mailchimp is $26 a month (67%) cheaper than ConvertKit on list price.
Mailchimp
Cheaper for 10 people
From$13/mo
10 people: $13 a month · $156 a year
- Free plan
- No yearly discount listed
- $500 startup credits
- 4 plans · priced per plan
Plans
ConvertKit and Mailchimp plans
Every plan with a public price, in US dollars.
ConvertKit
Newsletter (Free)
Unlimited landing pages & forms · Unlimited broadcasts
Free
Creator
1,000 subscribers · Unlimited visual automations · $33/mo billed yearly
$39/mo
Pro
1,000 subscribers · Subscriber Signals · $66/mo billed yearly
$79/mo
ConvertKit is now Kit (kit.com). Prices at 1,000 subscribers and scale with list size; monthly prices derived from the page's stated yearly savings. Pro has a first-year promo ($50/mo).
Prices from ConvertKit's pricing page, checked 26 Oct 2026.
Mailchimp
Free
Up to 250 contacts · 500 sends/month · 1 seat, 1 audience
Free
Essentials
500 contacts · 3 seats & 3 audiences · 24/7 email & chat support
$13/mo
Standard
500 contacts · 5 seats & 5 audiences · Dedicated onboarding
$20/mo
Premium
Unlimited seats & audiences · Phone & priority support · Predictive segmentation
$350/mo
Prices scale with contacts (entry tier shown). Page shows a 'Save 50% for 12 months' offer; post-promo price not displayed. Annual plans via sales only.
Prices from Mailchimp's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | ConvertKit (Creator) | Mailchimp (Essentials) | Difference |
|---|---|---|---|
| 5 people | $39/mo$468/yr a year | $13/mo$156/yr a year | Mailchimp $26 less a month |
| 10 people | $39/mo$468/yr a year | $13/mo$156/yr a year | Mailchimp $26 less a month |
| 25 people | $39/mo$468/yr a year | $13/mo$156/yr a year | Mailchimp $26 less a month |
ConvertKit is priced per plan. Mailchimp is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
ConvertKit vs Mailchimp: questions
Which is cheaper, ConvertKit or Mailchimp?
ConvertKit starts at $39/mo (Creator) and Mailchimp at $13/mo (Essentials). For 10 people that's $39 vs $13 a month: Mailchimp is $26 a month (67%) cheaper than ConvertKit on list price. Compare features too: the cheaper plan isn't always the closer match.
Do ConvertKit and Mailchimp have free plans?
ConvertKit has a free plan (Newsletter (Free)). Mailchimp has a free plan (Free).
Are ConvertKit and Mailchimp cheaper if you pay yearly?
ConvertKit lists up to 17% off yearly billing. Surba's catalog lists no yearly discount for Mailchimp.
More comparisons
Other Marketing comparisons
Paying for ConvertKit or Mailchimp? Track it in Surba.
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