VS

Mailchimp vs Semrush: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.

At a glance

Side by side

Mailchimp starts at $13/mo (Essentials) and Semrush at $139/mo (SEO). For 10 people that's $13 vs $139 a month: Mailchimp is $126 a month (91%) cheaper than Semrush on list price.

Mailchimp

Cheaper for 10 people

From$13/mo

10 people: $13 a month · $156 a year

  • Free plan
  • No yearly discount listed
  • $500 startup credits
  • 4 plans · priced per plan

Semrush

Marketing

From$139/mo

10 people: $139 a month · $1,668 a year

  • Free plan
  • Up to 17% off yearly
  • No startup credits listed
  • 4 plans · priced per plan

Plans

Mailchimp and Semrush plans

Every plan with a public price, in US dollars.

Mailchimp

  • Free

    Up to 250 contacts · 500 sends/month · 1 seat, 1 audience

    Free

  • Essentials

    500 contacts · 3 seats & 3 audiences · 24/7 email & chat support

    $13/mo

  • Standard

    500 contacts · 5 seats & 5 audiences · Dedicated onboarding

    $20/mo

  • Premium

    Unlimited seats & audiences · Phone & priority support · Predictive segmentation

    $350/mo

Prices scale with contacts (entry tier shown). Page shows a 'Save 50% for 12 months' offer; post-promo price not displayed. Annual plans via sales only.

Prices from Mailchimp's pricing page, checked 26 Oct 2026.

Semrush

  • Free

    1 project · 10 reports per day

    Free

  • SEO

    5 websites · 500 keywords tracked daily

    $139/mo

  • Starter

    5 websites, 500 keywords · 50 AI prompts tracked daily

    $199/mo

  • Pro+

    15 websites, 1,500 keywords · Historical SEO data

    $299/mo

New 'SEO + AI Search' lineup replaces Pro/Guru/Business. Advanced: contact sales.

Prices from Semrush's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

Mailchimp and Semrush cost by team size
TeamMailchimp (Essentials)Semrush (SEO)Difference
5 people$13$156/yr$139$1,668/yrMailchimp $126 less a month
10 people$13$156/yr$139$1,668/yrMailchimp $126 less a month
25 people$13$156/yr$139$1,668/yrMailchimp $126 less a month

Mailchimp is priced per plan. Semrush is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

Mailchimp vs Semrush: questions

Which is cheaper, Mailchimp or Semrush?

Mailchimp starts at $13/mo (Essentials) and Semrush at $139/mo (SEO). For 10 people that's $13 vs $139 a month: Mailchimp is $126 a month (91%) cheaper than Semrush on list price. Compare features too: the cheaper plan isn't always the closer match.

Do Mailchimp and Semrush have free plans?

Mailchimp has a free plan (Free). Semrush has a free plan (Free).

Are Mailchimp and Semrush cheaper if you pay yearly?

Semrush lists up to 17% off yearly billing. Surba's catalog lists no yearly discount for Mailchimp.

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