Buffer
Cheaper for 10 people
From$5/mo
10 people: $5 a month · $60 a year
- Free plan
- No yearly discount listed
- No startup credits listed
- 3 plans · priced per plan
Buffer vs Mailchimp: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.
At a glance
Side by side
Buffer starts at $5/mo (Essentials) and Mailchimp at $13/mo (Essentials). For 10 people that's $5 vs $13 a month: Buffer is $8 a month (62%) cheaper than Mailchimp on list price.
Mailchimp
Marketing
From$13/mo
10 people: $13 a month · $156 a year
- Free plan
- No yearly discount listed
- $500 startup credits
- 4 plans · priced per plan
Plans
Buffer and Mailchimp plans
Every plan with a public price, in US dollars.
Buffer
Free
Up to 3 channels · 10 scheduled posts per channel
Free
Essentials
Per channel, $5/mo billed yearly · Unlimited scheduled posts · Advanced analytics
$5/mo
Team
Per channel, $10/mo billed yearly · Unlimited team members · Approval workflows
$10/mo
Priced per connected social channel. Monthly-billed prices not shown; page states both 'save 2 months' and a 20% annual discount (inconsistent).
Prices from Buffer's pricing page, checked 26 Oct 2026.
Mailchimp
Free
Up to 250 contacts · 500 sends/month · 1 seat, 1 audience
Free
Essentials
500 contacts · 3 seats & 3 audiences · 24/7 email & chat support
$13/mo
Standard
500 contacts · 5 seats & 5 audiences · Dedicated onboarding
$20/mo
Premium
Unlimited seats & audiences · Phone & priority support · Predictive segmentation
$350/mo
Prices scale with contacts (entry tier shown). Page shows a 'Save 50% for 12 months' offer; post-promo price not displayed. Annual plans via sales only.
Prices from Mailchimp's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Buffer (Essentials) | Mailchimp (Essentials) | Difference |
|---|---|---|---|
| 5 people | $5/mo$60/yr a year | $13/mo$156/yr a year | Buffer $8 less a month |
| 10 people | $5/mo$60/yr a year | $13/mo$156/yr a year | Buffer $8 less a month |
| 25 people | $5/mo$60/yr a year | $13/mo$156/yr a year | Buffer $8 less a month |
Buffer is priced per plan. Mailchimp is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Buffer vs Mailchimp: questions
Which is cheaper, Buffer or Mailchimp?
Buffer starts at $5/mo (Essentials) and Mailchimp at $13/mo (Essentials). For 10 people that's $5 vs $13 a month: Buffer is $8 a month (62%) cheaper than Mailchimp on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Buffer and Mailchimp have free plans?
Buffer has a free plan (Free). Mailchimp has a free plan (Free).
More comparisons
Other Marketing comparisons
Paying for Buffer or Mailchimp? Track it in Surba.
Surba reminds you before every renewal, shows your whole software spend in your currency, and flags tools that overlap — like these two.