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Buffer vs Hootsuite: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.

At a glance

Side by side

Buffer starts at $5/mo (Essentials) and Hootsuite at $99/user/mo (Standard). For 10 people that's $5 vs $990 a month: Buffer is $985 a month (99%) cheaper than Hootsuite on list price.

Buffer

Cheaper for 10 people

From$5/mo

10 people: $5 a month · $60 a year

  • Free plan
  • No yearly discount listed
  • No startup credits listed
  • 3 plans · priced per plan

Hootsuite

Marketing

From$99/user/mo

10 people: $990 a month · $11,880 a year

  • No free plan
  • No yearly discount listed
  • No startup credits listed
  • 2 plans · priced per user

Plans

Buffer and Hootsuite plans

Every plan with a public price, in US dollars.

Buffer

  • Free

    Up to 3 channels · 10 scheduled posts per channel

    Free

  • Essentials

    Per channel, $5/mo billed yearly · Unlimited scheduled posts · Advanced analytics

    $5/mo

  • Team

    Per channel, $10/mo billed yearly · Unlimited team members · Approval workflows

    $10/mo

Priced per connected social channel. Monthly-billed prices not shown; page states both 'save 2 months' and a 20% annual discount (inconsistent).

Prices from Buffer's pricing page, checked 26 Oct 2026.

Hootsuite

  • Standard

    Starting price per user · Up to 10 social accounts · AI post generation

    $99/user/mo

  • Professional

    Starting price per user · Unlimited social accounts · Custom reports

    $199/user/mo

Page gives only 'starts at' prices in FAQ ($99, $199; Advanced 'up to $399'); annual billing gives a lower rate but exact monthly vs annual split not shown. Enterprise: contact sales.

Prices from Hootsuite's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

Buffer and Hootsuite cost by team size
TeamBuffer (Essentials)Hootsuite (Standard)Difference
5 people$5$60/yr$495$5,940/yrBuffer $490 less a month
10 people$5$60/yr$990$11,880/yrBuffer $985 less a month
25 people$5$60/yr$2,475$29,700/yrBuffer $2,470 less a month

Buffer is priced per plan. Hootsuite is priced per user. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

Buffer vs Hootsuite: questions

Which is cheaper, Buffer or Hootsuite?

Buffer starts at $5/mo (Essentials) and Hootsuite at $99/user/mo (Standard). For 10 people that's $5 vs $990 a month: Buffer is $985 a month (99%) cheaper than Hootsuite on list price. Compare features too: the cheaper plan isn't always the closer match.

Do Buffer and Hootsuite have free plans?

Buffer has a free plan (Free). Hootsuite has no free plan in Surba's catalog.

More comparisons

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Paying for Buffer or Hootsuite? Track it in Surba.

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