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ActiveCampaign vs Buffer: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.

At a glance

Side by side

ActiveCampaign starts at $15/mo (Starter) and Buffer at $5/mo (Essentials). For 10 people that's $15 vs $5 a month: Buffer is $10 a month (67%) cheaper than ActiveCampaign on list price.

ActiveCampaign

Marketing

From$15/mo

10 people: $15 a month · $180 a year

  • No free plan
  • No yearly discount listed
  • No startup credits listed
  • 4 plans · priced per plan

Buffer

Cheaper for 10 people

From$5/mo

10 people: $5 a month · $60 a year

  • Free plan
  • No yearly discount listed
  • No startup credits listed
  • 3 plans · priced per plan

Plans

ActiveCampaign and Buffer plans

Every plan with a public price, in US dollars.

ActiveCampaign

  • Starter

    1,000 contacts, 1 user · $15/mo billed yearly

    $15/mo

  • Plus

    1,000 contacts, 1 user · Landing pages · $49/mo billed yearly

    $49/mo

  • Pro

    1,000 contacts, 3 users · Predictive sending · $79/mo billed yearly

    $79/mo

  • Enterprise

    1,000 contacts, 5 users · SSO, HIPAA · $145/mo billed yearly

    $145/mo

Pricing page renders prices via JS; yearly-billed figures at 1,000 contacts from ActiveCampaign's own comparison pages (search snippets). Monthly-billed prices not captured. Price scales with contacts.

Prices from ActiveCampaign's pricing page, checked 26 Oct 2026.

Buffer

  • Free

    Up to 3 channels · 10 scheduled posts per channel

    Free

  • Essentials

    Per channel, $5/mo billed yearly · Unlimited scheduled posts · Advanced analytics

    $5/mo

  • Team

    Per channel, $10/mo billed yearly · Unlimited team members · Approval workflows

    $10/mo

Priced per connected social channel. Monthly-billed prices not shown; page states both 'save 2 months' and a 20% annual discount (inconsistent).

Prices from Buffer's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

ActiveCampaign and Buffer cost by team size
TeamActiveCampaign (Starter)Buffer (Essentials)Difference
5 people$15$180/yr$5$60/yrBuffer $10 less a month
10 people$15$180/yr$5$60/yrBuffer $10 less a month
25 people$15$180/yr$5$60/yrBuffer $10 less a month

ActiveCampaign is priced per plan. Buffer is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

ActiveCampaign vs Buffer: questions

Which is cheaper, ActiveCampaign or Buffer?

ActiveCampaign starts at $15/mo (Starter) and Buffer at $5/mo (Essentials). For 10 people that's $15 vs $5 a month: Buffer is $10 a month (67%) cheaper than ActiveCampaign on list price. Compare features too: the cheaper plan isn't always the closer match.

Do ActiveCampaign and Buffer have free plans?

ActiveCampaign has no free plan in Surba's catalog. Buffer has a free plan (Free).

More comparisons

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Paying for ActiveCampaign or Buffer? Track it in Surba.

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