GrowthBook
Analytics
From$40/user/mo
10 people: $400 a month · $4,800 a year
- Free plan (Starter)
- No yearly discount listed
- No startup credits listed
- 2 plans · priced per user
GrowthBook vs Tableau: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Analytics tools. Updated for 2026.
At a glance
Side by side
GrowthBook starts at $40/user/mo (Pro) and Tableau at $15/user/mo (Standard Viewer). For 10 people that's $400 vs $150 a month: Tableau is $250 a month (63%) cheaper than GrowthBook on list price.
Tableau
Cheaper for 10 people
From$15/user/mo
10 people: $150 a month · $1,800 a year
- No free plan
- No yearly discount listed
- No startup credits listed
- 6 plans · priced per user
Plans
GrowthBook and Tableau plans
Every plan with a public price, in US dollars.
GrowthBook
Starter
Up to 3 users, 1 project · Unlimited flags and experiments · Bring your own warehouse
Free
Pro
Up to 30 users, 3 projects · AI visual editor · Multi-arm bandits
$40/user/mo
Pro $40/seat/month plus usage beyond included managed-warehouse events ($30/M) and CDN requests ($10/M). Enterprise: contact sales. Self-hosted open source is free.
Prices from GrowthBook's pricing page, checked 26 Oct 2026.
Tableau
Standard Creator
$75/user/mo billed annually · Full authoring + Tableau Prep
$75/user/mo
Standard Explorer
$42/user/mo billed annually
$42/user/mo
Standard Viewer
$15/user/mo billed annually
$15/user/mo
Enterprise Creator
$115/user/mo billed annually
$115/user/mo
Enterprise Explorer
$70/user/mo billed annually
$70/user/mo
Enterprise Viewer
$35/user/mo billed annually
$35/user/mo
Annual contract only. tableau.com pricing pages block direct fetch (403); prices from search snippets of official Cloud/Server pricing pages. Tableau+: contact sales.
Prices from Tableau's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | GrowthBook (Pro) | Tableau (Standard Viewer) | Difference |
|---|---|---|---|
| 5 people | $200/mo$2,400/yr a year | $75/mo$900/yr a year | Tableau $125 less a month |
| 10 people | $400/mo$4,800/yr a year | $150/mo$1,800/yr a year | Tableau $250 less a month |
| 25 people | $1,000/mo$12,000/yr a year | $375/mo$4,500/yr a year | Tableau $625 less a month |
GrowthBook is priced per user. Tableau is priced per user. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
GrowthBook vs Tableau: questions
Which is cheaper, GrowthBook or Tableau?
GrowthBook starts at $40/user/mo (Pro) and Tableau at $15/user/mo (Standard Viewer). For 10 people that's $400 vs $150 a month: Tableau is $250 a month (63%) cheaper than GrowthBook on list price. Compare features too: the cheaper plan isn't always the closer match.
Do GrowthBook and Tableau have free plans?
GrowthBook has a free plan (Starter). Tableau has no free plan in Surba's catalog.
More comparisons
Other Analytics comparisons
Paying for GrowthBook or Tableau? Track it in Surba.
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