GrowthBook
Analytics
From$40/user/mo
10 people: $400 a month · $4,800 a year
- Free plan (Starter)
- No yearly discount listed
- No startup credits listed
- 2 plans · priced per user
GrowthBook vs Plausible: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Analytics tools. Updated for 2026.
At a glance
Side by side
GrowthBook starts at $40/user/mo (Pro) and Plausible at $9/mo (Starter). For 10 people that's $400 vs $9 a month: Plausible is $391 a month (98%) cheaper than GrowthBook on list price.
Plausible
Cheaper for 10 people
From$9/mo
10 people: $9 a month · $108 a year
- No free plan
- Up to 17% off yearly
- No startup credits listed
- 3 plans · priced per plan
Plans
GrowthBook and Plausible plans
Every plan with a public price, in US dollars.
GrowthBook
Starter
Up to 3 users, 1 project · Unlimited flags and experiments · Bring your own warehouse
Free
Pro
Up to 30 users, 3 projects · AI visual editor · Multi-arm bandits
$40/user/mo
Pro $40/seat/month plus usage beyond included managed-warehouse events ($30/M) and CDN requests ($10/M). Enterprise: contact sales. Self-hosted open source is free.
Prices from GrowthBook's pricing page, checked 26 Oct 2026.
Plausible
Starter
10k pageviews · 1 site
$9/mo
Growth
10k pageviews · 3 sites, 3 team members
$14/mo
Business
10k pageviews · 10 sites, Stats API, funnels
$19/mo
Prices at 10k monthly pageviews; scale with traffic. Yearly billing = 2 months free. Enterprise: contact sales.
Prices from Plausible's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | GrowthBook (Pro) | Plausible (Starter) | Difference |
|---|---|---|---|
| 5 people | $200/mo$2,400/yr a year | $9/mo$108/yr a year | Plausible $191 less a month |
| 10 people | $400/mo$4,800/yr a year | $9/mo$108/yr a year | Plausible $391 less a month |
| 25 people | $1,000/mo$12,000/yr a year | $9/mo$108/yr a year | Plausible $991 less a month |
GrowthBook is priced per user. Plausible is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
GrowthBook vs Plausible: questions
Which is cheaper, GrowthBook or Plausible?
GrowthBook starts at $40/user/mo (Pro) and Plausible at $9/mo (Starter). For 10 people that's $400 vs $9 a month: Plausible is $391 a month (98%) cheaper than GrowthBook on list price. Compare features too: the cheaper plan isn't always the closer match.
Do GrowthBook and Plausible have free plans?
GrowthBook has a free plan (Starter). Plausible has no free plan in Surba's catalog.
Are GrowthBook and Plausible cheaper if you pay yearly?
Plausible lists up to 17% off yearly billing. Surba's catalog lists no yearly discount for GrowthBook.
More comparisons
Other Analytics comparisons
Paying for GrowthBook or Plausible? Track it in Surba.
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