Buffer
Cheaper for 10 people
From$5/mo
10 people: $5 a month · $60 a year
- Free plan
- No yearly discount listed
- No startup credits listed
- 3 plans · priced per plan
Buffer vs Metricool: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.
At a glance
Side by side
Buffer starts at $5/mo (Essentials) and Metricool at $25/mo (Starter). For 10 people that's $5 vs $25 a month: Buffer is $20 a month (80%) cheaper than Metricool on list price.
Metricool
Marketing
From$25/mo
10 people: $25 a month · $300 a year
- Free plan
- Up to 20% off yearly
- No startup credits listed
- 3 plans · priced per plan
Plans
Buffer and Metricool plans
Every plan with a public price, in US dollars.
Buffer
Free
Up to 3 channels · 10 scheduled posts per channel
Free
Essentials
Per channel, $5/mo billed yearly · Unlimited scheduled posts · Advanced analytics
$5/mo
Team
Per channel, $10/mo billed yearly · Unlimited team members · Approval workflows
$10/mo
Priced per connected social channel. Monthly-billed prices not shown; page states both 'save 2 months' and a 20% annual discount (inconsistent).
Prices from Buffer's pricing page, checked 26 Oct 2026.
Metricool
Free
1 brand · 20 scheduled posts/month · AI social assistant
Free
Starter
Up to 10 brands · 100 competitors analysed · Canva & Google Drive integration
$25/mo
Advanced
Up to 50 brands · Post approval system · Team and client management
$67/mo
USD prices from the page (EUR €20/€54). Annual billing: Starter $20, Advanced $53 per month ('save up to 24%'). Custom: contact sales.
Prices from Metricool's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Buffer (Essentials) | Metricool (Starter) | Difference |
|---|---|---|---|
| 5 people | $5/mo$60/yr a year | $25/mo$300/yr a year | Buffer $20 less a month |
| 10 people | $5/mo$60/yr a year | $25/mo$300/yr a year | Buffer $20 less a month |
| 25 people | $5/mo$60/yr a year | $25/mo$300/yr a year | Buffer $20 less a month |
Buffer is priced per plan. Metricool is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Buffer vs Metricool: questions
Which is cheaper, Buffer or Metricool?
Buffer starts at $5/mo (Essentials) and Metricool at $25/mo (Starter). For 10 people that's $5 vs $25 a month: Buffer is $20 a month (80%) cheaper than Metricool on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Buffer and Metricool have free plans?
Buffer has a free plan (Free). Metricool has a free plan (Free).
Are Buffer and Metricool cheaper if you pay yearly?
Metricool lists up to 20% off yearly billing. Surba's catalog lists no yearly discount for Buffer.
More comparisons
Other Marketing comparisons
Paying for Buffer or Metricool? Track it in Surba.
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