Benchmark Email
Marketing
From$19/mo
10 people: $19 a month · $228 a year
- Free plan
- Up to 16% off yearly
- No startup credits listed
- 2 plans · priced per plan
Benchmark Email vs Mailchimp: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Marketing tools. Updated for 2026.
At a glance
Side by side
Benchmark Email starts at $19/mo (Pro) and Mailchimp at $13/mo (Essentials). For 10 people that's $19 vs $13 a month: Mailchimp is $6 a month (32%) cheaper than Benchmark Email on list price.
Mailchimp
Cheaper for 10 people
From$13/mo
10 people: $13 a month · $156 a year
- Free plan
- No yearly discount listed
- $500 startup credits
- 4 plans · priced per plan
Plans
Benchmark Email and Mailchimp plans
Every plan with a public price, in US dollars.
Benchmark Email
Free
Up to 500 contacts · 2,500 emails per month · 1 user
Free
Pro
Price for 1,000 contacts · Up to 10,000 emails per month · Removable branding
$19/mo
Pro is $19/mo for 1,000 contacts billed monthly, $16/mo billed annually (about 16% less). Price rises with contacts (e.g. $37 at 2,500). Enterprise (100,000+ contacts): contact sales.
Prices from Benchmark Email's pricing page, checked 26 Oct 2026.
Mailchimp
Free
Up to 250 contacts · 500 sends/month · 1 seat, 1 audience
Free
Essentials
500 contacts · 3 seats & 3 audiences · 24/7 email & chat support
$13/mo
Standard
500 contacts · 5 seats & 5 audiences · Dedicated onboarding
$20/mo
Premium
Unlimited seats & audiences · Phone & priority support · Predictive segmentation
$350/mo
Prices scale with contacts (entry tier shown). Page shows a 'Save 50% for 12 months' offer; post-promo price not displayed. Annual plans via sales only.
Prices from Mailchimp's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Benchmark Email (Pro) | Mailchimp (Essentials) | Difference |
|---|---|---|---|
| 5 people | $19/mo$228/yr a year | $13/mo$156/yr a year | Mailchimp $6 less a month |
| 10 people | $19/mo$228/yr a year | $13/mo$156/yr a year | Mailchimp $6 less a month |
| 25 people | $19/mo$228/yr a year | $13/mo$156/yr a year | Mailchimp $6 less a month |
Benchmark Email is priced per plan. Mailchimp is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Benchmark Email vs Mailchimp: questions
Which is cheaper, Benchmark Email or Mailchimp?
Benchmark Email starts at $19/mo (Pro) and Mailchimp at $13/mo (Essentials). For 10 people that's $19 vs $13 a month: Mailchimp is $6 a month (32%) cheaper than Benchmark Email on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Benchmark Email and Mailchimp have free plans?
Benchmark Email has a free plan (Free). Mailchimp has a free plan (Free).
Are Benchmark Email and Mailchimp cheaper if you pay yearly?
Benchmark Email lists up to 16% off yearly billing. Surba's catalog lists no yearly discount for Mailchimp.
More comparisons
Other Marketing comparisons
Paying for Benchmark Email or Mailchimp? Track it in Surba.
Surba reminds you before every renewal, shows your whole software spend in your currency, and flags tools that overlap — like these two.