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QuickBooks Online vs Zoho Books: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Finance tools. Updated for 2026.

At a glance

Side by side

QuickBooks Online starts at $38/mo (Simple Start) and Zoho Books at $20/mo (Standard). For 10 people that's $38 vs $20 a month: Zoho Books is $18 a month (47%) cheaper than QuickBooks Online on list price.

QuickBooks Online

Finance

From$38/mo

10 people: $38 a month · $456 a year

  • No free plan
  • No yearly discount listed
  • No startup credits listed
  • 4 plans · priced per plan

Zoho Books

Cheaper for 10 people

From$20/mo

10 people: $20 a month · $240 a year

  • Free plan
  • Up to 25% off yearly
  • No startup credits listed
  • 6 plans · priced per plan

Plans

QuickBooks Online and Zoho Books plans

Every plan with a public price, in US dollars.

QuickBooks Online

  • Simple Start

    1 user · Invoice and get paid · Automated bookkeeping

    $38/mo

  • Essentials

    3 users · Enhanced reports · Employee time on invoices

    $85/mo

  • Plus

    5 users · Budgets · Project profitability

    $140/mo

  • Advanced

    25 users · Custom permissions · Workflow automation

    $340/mo

Regular US prices; current promo 50% off for 3 months.

Prices from QuickBooks Online's pricing page, checked 26 Oct 2026.

Zoho Books

  • Free

    Invoices, quotes & expenses · Online payments · 50+ reports

    Free

  • Standard

    Progress invoicing · Sales tax tracking · Bank feeds

    $20/mo

  • Professional

    Sales & purchase orders · Inventory tracking · Multi-currency

    $50/mo

  • Premium

    Revenue recognition · Fixed assets · Cash flow forecasting

    $70/mo

  • Elite

    Advanced inventory · Warehouses · Serial number tracking

    $150/mo

  • Ultimate

    Advanced analytics · Pre-built visualizations · KPI tracking

    $275/mo

US pricing per organization. Annual per month: Standard $15, Professional $40, Premium $60, Elite $120, Ultimate $240.

Prices from Zoho Books's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

QuickBooks Online and Zoho Books cost by team size
TeamQuickBooks Online (Simple Start)Zoho Books (Standard)Difference
5 people$38$456/yr$20$240/yrZoho Books $18 less a month
10 people$38$456/yr$20$240/yrZoho Books $18 less a month
25 people$38$456/yr$20$240/yrZoho Books $18 less a month

QuickBooks Online is priced per plan. Zoho Books is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

QuickBooks Online vs Zoho Books: questions

Which is cheaper, QuickBooks Online or Zoho Books?

QuickBooks Online starts at $38/mo (Simple Start) and Zoho Books at $20/mo (Standard). For 10 people that's $38 vs $20 a month: Zoho Books is $18 a month (47%) cheaper than QuickBooks Online on list price. Compare features too: the cheaper plan isn't always the closer match.

Do QuickBooks Online and Zoho Books have free plans?

QuickBooks Online has no free plan in Surba's catalog. Zoho Books has a free plan (Free).

Are QuickBooks Online and Zoho Books cheaper if you pay yearly?

Zoho Books lists up to 25% off yearly billing. Surba's catalog lists no yearly discount for QuickBooks Online.

More comparisons

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