Hotjar
Cheaper for 10 people
From$49/mo
10 people: $49 a month · $588 a year
- Free plan
- Up to 20% off yearly
- No startup credits listed
- 2 plans · priced per plan
Hotjar vs Power BI: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Analytics tools. Updated for 2026.
At a glance
Side by side
Hotjar starts at $49/mo (Growth) and Power BI at $14/user/mo (Pro). For 10 people that's $49 vs $140 a month: Hotjar is $91 a month (65%) cheaper than Power BI on list price.
Power BI
Analytics
From$14/user/mo
10 people: $140 a month · $1,680 a year
- Free plan
- No yearly discount listed
- No startup credits listed
- 3 plans · priced per user
Plans
Hotjar and Power BI plans
Every plan with a public price, in US dollars.
Hotjar
Free
Up to 200k sessions/month · Replays, heatmaps, funnels
Free
Growth
From 7k sessions/month · Journey analysis · Sense AI chat
$49/mo
hotjar.com/pricing redirects to Contentsquare pricing. Growth $39/mo paid yearly; price tiers by sessions. Pro and Enterprise: contact sales. EU billed in EUR.
Prices from Hotjar's pricing page, checked 26 Oct 2026.
Power BI
Free
Create interactive reports · No sharing
Free
Pro
$14/user/mo, paid yearly · Publish and share reports
$14/user/mo
Premium Per User
$24/user/mo, paid yearly · Larger models, more refreshes
$24/user/mo
Embedded and Fabric capacity: variable pricing / contact sales. Academic, government and nonprofit pricing available.
Prices from Power BI's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Hotjar (Growth) | Power BI (Pro) | Difference |
|---|---|---|---|
| 5 people | $49/mo$588/yr a year | $70/mo$840/yr a year | Hotjar $21 less a month |
| 10 people | $49/mo$588/yr a year | $140/mo$1,680/yr a year | Hotjar $91 less a month |
| 25 people | $49/mo$588/yr a year | $350/mo$4,200/yr a year | Hotjar $301 less a month |
Hotjar is priced per plan. Power BI is priced per user. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Hotjar vs Power BI: questions
Which is cheaper, Hotjar or Power BI?
Hotjar starts at $49/mo (Growth) and Power BI at $14/user/mo (Pro). For 10 people that's $49 vs $140 a month: Hotjar is $91 a month (65%) cheaper than Power BI on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Hotjar and Power BI have free plans?
Hotjar has a free plan (Free). Power BI has a free plan (Free).
Are Hotjar and Power BI cheaper if you pay yearly?
Hotjar lists up to 20% off yearly billing. Surba's catalog lists no yearly discount for Power BI.
More comparisons
Other Analytics comparisons
Paying for Hotjar or Power BI? Track it in Surba.
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