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Hotjar vs Mouseflow: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Analytics tools. Updated for 2026.

At a glance

Side by side

Hotjar starts at $49/mo (Growth) and Mouseflow at $25/mo (Essential). For 10 people that's $49 vs $25 a month: Mouseflow is $24 a month (49%) cheaper than Hotjar on list price.

Hotjar

Analytics

From$49/mo

10 people: $49 a month · $588 a year

  • Free plan
  • Up to 20% off yearly
  • No startup credits listed
  • 2 plans · priced per plan

Mouseflow

Cheaper for 10 people

From$25/mo

10 people: $25 a month · $300 a year

  • Free plan
  • Up to 35% off yearly
  • No startup credits listed
  • 4 plans · priced per plan

Plans

Hotjar and Mouseflow plans

Every plan with a public price, in US dollars.

Hotjar

  • Free

    Up to 200k sessions/month · Replays, heatmaps, funnels

    Free

  • Growth

    From 7k sessions/month · Journey analysis · Sense AI chat

    $49/mo

hotjar.com/pricing redirects to Contentsquare pricing. Growth $39/mo paid yearly; price tiers by sessions. Pro and Enterprise: contact sales. EU billed in EUR.

Prices from Hotjar's pricing page, checked 26 Oct 2026.

Mouseflow

  • Free

    500 sessions/month · 1 website · 1 month retention

    Free

  • Essential

    5,000 sessions/month · 1 website, 1 funnel · 3 months retention

    $25/mo

  • Advanced

    25,000 sessions/month · 2 websites, 5 funnels · 6 months retention

    $109/mo

  • Premium

    100,000 sessions/month · 5 websites, 10 funnels · 12 months retention

    $319/mo

Page shows 25/109/319 per month on annual billing (no currency symbol rendered; recorded as USD x12). Monthly billing costs up to 35% more (e.g. Essential 39/mo, Advanced 149/mo). Enterprise: contact sales.

Prices from Mouseflow's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

Hotjar and Mouseflow cost by team size
TeamHotjar (Growth)Mouseflow (Essential)Difference
5 people$49$588/yr$25$300/yrMouseflow $24 less a month
10 people$49$588/yr$25$300/yrMouseflow $24 less a month
25 people$49$588/yr$25$300/yrMouseflow $24 less a month

Hotjar is priced per plan. Mouseflow is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

Hotjar vs Mouseflow: questions

Which is cheaper, Hotjar or Mouseflow?

Hotjar starts at $49/mo (Growth) and Mouseflow at $25/mo (Essential). For 10 people that's $49 vs $25 a month: Mouseflow is $24 a month (49%) cheaper than Hotjar on list price. Compare features too: the cheaper plan isn't always the closer match.

Do Hotjar and Mouseflow have free plans?

Hotjar has a free plan (Free). Mouseflow has a free plan (Free).

Are Hotjar and Mouseflow cheaper if you pay yearly?

Hotjar lists up to 20% off yearly billing. Mouseflow lists up to 35% off yearly billing.

More comparisons

Other Analytics comparisons

Paying for Hotjar or Mouseflow? Track it in Surba.

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