Coupler.io
Cheaper for 10 people
From$32/mo
10 people: $32 a month · $384 a year
- Free plan
- Up to 25% off yearly
- No startup credits listed
- 4 plans · priced per plan
Coupler.io vs Supermetrics: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Analytics tools. Updated for 2026.
At a glance
Side by side
Coupler.io starts at $32/mo (Starter) and Supermetrics at $56.84/mo (Starter). For 10 people that's $32 vs $56.84 a month: Coupler.io is $24.84 a month (44%) cheaper than Supermetrics on list price.
Supermetrics
Analytics
From$56.84/mo
10 people: $56.84 a month · $682.08 a year
- No free plan
- Up to 20% off yearly
- No startup credits listed
- 2 plans · priced per plan
Plans
Coupler.io and Supermetrics plans
Every plan with a public price, in US dollars.
Coupler.io
Free
1 account, 1 destination · 100 rows per run · Manual refresh
Free
Starter
3 accounts, 1 destination · Daily refresh · Dashboard templates
$32/mo
Active
15 accounts, 3 destinations · Unlimited users · Data transformations
$132/mo
Pro
50 accounts · Hourly refresh · Automations and workspaces
$259/mo
Annual: $24/$99/$199 per month. Custom plan (15-minute refresh, SSO): contact sales.
Prices from Coupler.io's pricing page, checked 26 Oct 2026.
Supermetrics
Starter
2 data sources, 1 user · 1 destination · 4,000 AI credits/month
$56.84/mo
Growth
7 data sources, 2 users · 1 destination · 12,000 AI credits/month
$230.84/mo
Priced in EUR: Starter €49/mo (€39 yearly), Growth €199/mo (€159 yearly); converted at 1 EUR = 1.16 USD. Enterprise: contact sales.
Prices from Supermetrics's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Coupler.io (Starter) | Supermetrics (Starter) | Difference |
|---|---|---|---|
| 5 people | $32/mo$384/yr a year | $56.84/mo$682.08/yr a year | Coupler.io $24.84 less a month |
| 10 people | $32/mo$384/yr a year | $56.84/mo$682.08/yr a year | Coupler.io $24.84 less a month |
| 25 people | $32/mo$384/yr a year | $56.84/mo$682.08/yr a year | Coupler.io $24.84 less a month |
Coupler.io is priced per plan. Supermetrics is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Coupler.io vs Supermetrics: questions
Which is cheaper, Coupler.io or Supermetrics?
Coupler.io starts at $32/mo (Starter) and Supermetrics at $56.84/mo (Starter). For 10 people that's $32 vs $56.84 a month: Coupler.io is $24.84 a month (44%) cheaper than Supermetrics on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Coupler.io and Supermetrics have free plans?
Coupler.io has a free plan (Free). Supermetrics has no free plan in Surba's catalog.
Are Coupler.io and Supermetrics cheaper if you pay yearly?
Coupler.io lists up to 25% off yearly billing. Supermetrics lists up to 20% off yearly billing.
More comparisons
Other Analytics comparisons
Paying for Coupler.io or Supermetrics? Track it in Surba.
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