Applitools
Engineering
From$667/mo
10 people: $667 a month · $8,004 a year
- No free plan
- No yearly discount listed
- No startup credits listed
- 1 plan · priced per plan
Applitools vs Chromatic: pricing compared
Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of Engineering tools. Updated for 2026.
At a glance
Side by side
Applitools starts at $667/mo (Starter) and Chromatic at $179/mo (Starter). For 10 people that's $667 vs $179 a month: Chromatic is $488 a month (73%) cheaper than Applitools on list price.
Chromatic
Cheaper for 10 people
From$179/mo
10 people: $179 a month · $2,148 a year
- Free plan
- No yearly discount listed
- No startup credits listed
- 3 plans · priced per plan
Plans
Applitools and Chromatic plans
Every plan with a public price, in US dollars.
Applitools
Starter
Unlimited users · 100K component or 1K page checkpoints · Visual AI and Figma integration
$667/mo
Starter listed at $667/mo billed annually (recorded as $8,004/yr). Professional and Enterprise: contact sales. Free trial available.
Prices from Applitools's pricing page, checked 26 Oct 2026.
Chromatic
Free
5,000 snapshots/month · Chrome testing · Unlimited users and projects
Free
Starter
35,000 snapshots/month · Safari, Firefox and Edge testing · $0.008 per extra snapshot
$179/mo
Pro
85,000 snapshots/month · Everything in Starter · Custom domain
$399/mo
Prices are monthly; no annual option shown. Enterprise (unlimited snapshots, SSO, SLA): contact sales. Free for eligible open source projects.
Prices from Chromatic's pricing page, checked 26 Oct 2026.
Team cost
What each costs your team
Entry paid plans, per month and per year at list price.
| Team | Applitools (Starter) | Chromatic (Starter) | Difference |
|---|---|---|---|
| 5 people | $667/mo$8,004/yr a year | $179/mo$2,148/yr a year | Chromatic $488 less a month |
| 10 people | $667/mo$8,004/yr a year | $179/mo$2,148/yr a year | Chromatic $488 less a month |
| 25 people | $667/mo$8,004/yr a year | $179/mo$2,148/yr a year | Chromatic $488 less a month |
Applitools is priced per plan. Chromatic is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.
FAQ
Applitools vs Chromatic: questions
Which is cheaper, Applitools or Chromatic?
Applitools starts at $667/mo (Starter) and Chromatic at $179/mo (Starter). For 10 people that's $667 vs $179 a month: Chromatic is $488 a month (73%) cheaper than Applitools on list price. Compare features too: the cheaper plan isn't always the closer match.
Do Applitools and Chromatic have free plans?
Applitools has no free plan in Surba's catalog. Chromatic has a free plan (Free).
Paying for Applitools or Chromatic? Track it in Surba.
Surba reminds you before every renewal, shows your whole software spend in your currency, and flags tools that overlap — like these two.