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LOVO (Genny) vs Murf AI: pricing compared

Plans, list prices and what a team of 5, 10 or 25 pays on each, from Surba's catalog of AI tools. Updated for 2026.

At a glance

Side by side

LOVO (Genny) starts at $24/user/mo (Basic) and Murf AI at $19/mo (Creator). For 10 people that's $240 vs $19 a month: Murf AI is $221 a month (92%) cheaper than LOVO (Genny) on list price.

LOVO (Genny)

AI

From$24/user/mo

10 people: $240 a month · $2,880 a year

  • Free plan
  • No yearly discount listed
  • No startup credits listed
  • 4 plans · priced per user

Murf AI

Cheaper for 10 people

From$19/mo

10 people: $19 a month · $228 a year

  • Free plan
  • No yearly discount listed
  • No startup credits listed
  • 3 plans · priced per plan

Plans

LOVO (Genny) and Murf AI plans

Every plan with a public price, in US dollars.

LOVO (Genny)

  • Free

    14-day Pro trial · Limited free plan after trial

    Free

  • Basic

    $24/user/month billed annually · 2 voice generation hours/month

    $24/user/mo

  • Pro

    $48/month billed annually (list) · 5 voice generation hours/month

    $48/user/mo

  • Pro+

    $75/month billed annually · 20 voice generation hours/month

    $75/user/mo

Pricing page blocks fetching; prices from search snippets of lovo.ai/pricing and help.lovo.ai. Pro currently shown at a promotional $24/mo (struck-through $48) billed annually. Month-to-month prices not confirmed.

Prices from LOVO (Genny)'s pricing page, checked 26 Oct 2026.

Murf AI

  • Free

    10 minutes of voice generation · 1 editor

    Free

  • Creator

    $19/month equivalent, billed annually · Paid AI voiceover plan for creators

    $19/mo

  • Business

    96 hours/year of voice generation · 500 projects · Business license, PowerPoint add-in

    $66/mo

Pricing page is JS-rendered; prices from search snippet of murf.ai/pricing: Creator $19/mo and Business $66/mo billed annually. Month-to-month prices not confirmed. Enterprise (SSO): contact sales. API priced separately.

Prices from Murf AI's pricing page, checked 26 Oct 2026.

Team cost

What each costs your team

Entry paid plans, per month and per year at list price.

LOVO (Genny) and Murf AI cost by team size
TeamLOVO (Genny) (Basic)Murf AI (Creator)Difference
5 people$120$1,440/yr$19$228/yrMurf AI $101 less a month
10 people$240$2,880/yr$19$228/yrMurf AI $221 less a month
25 people$600$7,200/yr$19$228/yrMurf AI $581 less a month

LOVO (Genny) is priced per user. Murf AI is priced per plan. Per-user prices are multiplied by the team; per-plan prices aren't. Before tax; yearly discounts not applied.

FAQ

LOVO (Genny) vs Murf AI: questions

Which is cheaper, LOVO (Genny) or Murf AI?

LOVO (Genny) starts at $24/user/mo (Basic) and Murf AI at $19/mo (Creator). For 10 people that's $240 vs $19 a month: Murf AI is $221 a month (92%) cheaper than LOVO (Genny) on list price. Compare features too: the cheaper plan isn't always the closer match.

Do LOVO (Genny) and Murf AI have free plans?

LOVO (Genny) has a free plan (Free). Murf AI has a free plan (Free).

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Paying for LOVO (Genny) or Murf AI? Track it in Surba.

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